Marketing-Prognosen für den Handel
von Roland Mattmüller
| Year of publication: |
1990
|
|---|---|
| Authors: | Mattmüller, Roland |
| Publisher: |
Augsburg : FGM-Verl. |
| Subject: | Marktforschung | Market research | Prognose | Forecast | Handelsmanagement | Retail management | Theorie | Theory |
| Description of contents: | Table of Contents [d-nb.info] |
| Extent: | XXXV, 252 S. : graph. Darst |
|---|---|
| Series: | Schriftenreihe Schwerpunkt Marketing / Arbeitspapier. - München : FGM-Verl., ZDB-ID 1378691-X. - Vol. 28 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Bibliografie enthalten ; Bibliography included ; Hochschulschrift ; Thesis |
| Language: | German |
| ISBN: | 3-921953-28-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000802896