El uso del e-marketing y su relación con el éxito de las micro, pequeñas y medianas empresas, del sector texil de Aguascalientes : un análisis desde la perspectiva del género
Alternative title: | The use of e-marketing and its relation to the success of micro, small and medium-sized enterprises, in the textile sector of Aguascalientes : an analysis from a gender perspective |
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Year of publication: |
2020
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Authors: | Cabral Olmos, David ; González de Mojica, Elisa ; Vicanco Florido, Jesús Salvador |
Published in: |
Revista internacional administración finanzas : RIAF. - Hilo, Hawaii : IBFR, ISSN 1933-608X, ZDB-ID 2536570-8. - Vol. 13.2020, 2, p. 1-14
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Subject: | E-marketing | Performance | SMEs | Gender | Textile Sector | Business Success |
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