Marketing research with SPSS
Year of publication: |
2008
|
---|---|
Other Persons: | Janssens, Wim (contributor) |
Publisher: |
Harlow [u.a.] : Prentice Hall Financial Times |
Subject: | SPSS | Computer file | Marketing research | Statistical methods | Marketingforschung | Statistik |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
-
Janssens, Wim, (2008)
-
A Concise Guide to Market Research : The Process, Data, and Methods Using IBM SPSS Statistics
Sarstedt, Marko, (2019)
-
A concise guide to market research : the process, data, and methods using IBM SPSS Statistics
Sarstedt, Marko, (2019)
- More ...
-
The effect of mixed emotions in advertising : the moderating role of discomfort with ambiguity
Janssens, Wim, (2005)
-
Smells like me : personality and perfume choice
Janssens, Wim, (2009)
-
Janssens, Wim, (2006)
- More ...