Marketing's promise for hospitals
Year of publication: |
1986
|
---|---|
Authors: | Cavusgil, S. Tamer |
Published in: |
Business horizons. - Amsterdam : Elsevier, ISSN 0007-6813, ZDB-ID 222663-7. - Vol. 29.1986, 5, p. 71-76
|
Subject: | Absatz | Krankenhaus | Betriebsführung | Hospital | Krankenhauskosten | Hospital costs |
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