Marketing's role in promoting the common good : a systematic examination and an agenda for future inquiry
Year of publication: |
2023
|
---|---|
Authors: | DeBerry-Spence, Benet ; Trujillo-Torres, Lez E. ; Sengupta, Rumela ; Matsumoto, Kohei ; Chen, Jia |
Published in: |
Journal of public policy & marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7207, ZDB-ID 2068581-6. - Vol. 42.2023, 2, p. 95-114
|
Subject: | common good | equity | gender equality | literacy | poverty | sustainable development goals | United Nations | well-being | Armut | Poverty | Nachhaltige Entwicklung | Sustainable development | Gemeinwohl | Common good | Gleichberechtigung | Gender equality | Entwicklungsländer | Developing countries | UN-Entwicklungsziele | UN development goals |
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