Marketing
Year of publication: |
1983 ; 2. ed
|
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Authors: | Schewe, Charles D. ; Smith, Reuben M. |
Publisher: |
New York : McGraw-Hill |
Subject: | Absatz | Hand- und Lehrbücher, Nachschlagewerke | Marketing | Marketingmanagement | Marketing management | USA | United States | Theorie | Theory | Marketingtheorie | Marketing theory |
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