Marketing-Spiele als Grundlage für strategisches Denken im Marketing
| Year of publication: |
1966
|
|---|---|
| Authors: | Winter, Lothar G. |
| Published in: |
Wirtschaftsdienst. - Hamburg : Verlag Weltarchiv, ISSN 0043-6275. - Vol. 46.1966, 12, p. 686-692
|
| Publisher: |
Hamburg : Verlag Weltarchiv |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Article |
| Language: | German |
| Other identifiers: | 838218024 [GVK] hdl:10419/133663 [Handle] RePEc:zbw:wirtdi:133663 [RePEc] |
| Source: |
Persistent link: https://www.econbiz.de/10011463858