Marketing sport event tourism : sport tourist behaviors and destination provisions
Year of publication: |
2014
|
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Authors: | Alexandris, Kostas ; Kaplanidou, Kyriaki |
Published in: |
Sport marketing quarterly : preferred journal of the Sport Marketing Association. - Morgantown, W Va. : Fitness Information Technology Inc., ISSN 1061-6934, ZDB-ID 1180282-0. - Vol. 23.2014, 3, p. 125-126
|
Subject: | Tourismus | Tourism | Sport | Sports | Management | Organisation | Organization | Sportpolitik | Sport policy | Profisport | Professional sports | Suchtheorie | Search theory | Urlaubsverhalten | Holiday behaviour | Tourismusmarketing | Tourism marketing | Freizeitverhalten | Leisure behaviour | Sportmarketing | Sports marketing |
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