Marketing straight to the heart
Barry Feig
| Year of publication: |
1997 ; 1. print.
|
|---|---|
| Authors: | Feig, Barry |
| Publisher: |
New York, NY [u.a.] : Amacom, American Management Assoc. |
| Subject: | Markenartikel | Kaufmotivation | Marktpsychologie | Einführung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XI, 210 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-8144-0355-7 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004342670