Marketing strategies of Chinese companies : focus on Germany und Europe
Fenghua Tang
| Year of publication: |
2010
|
|---|---|
| Authors: | Tang, Fenghua |
| Publisher: |
Hamburg : Diplomica Verlag |
| Subject: | Marketingstrategie | Unternehmen | China | Unternehmenskultur |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | 65, XVII S. : graph. Darst. 270 mm x 190 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-3-8366-9098-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004957807