Marketing strategies of subjects meat industry of perm region in the Russian accession to WTO.

The article was explored the modern macro-economic conditions of production the meat industry, in situations of risk that is associated with the prospect of Russia joining the WTO. Perspective marketing strategies to overcome the crisis of the industry and reach a level which allows the country to ensure food security were identified.

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Year of publication:	2011
Authors:	Kerzina, Eugenia ; Yasureva, Ekaterina
Published in:	Annals of marketing-mba. - Department of Marketing. - Vol. 4.2011, 11
Publisher:	Department of Marketing
Subject:	chilled meat and raw materials \| competitive industry \| region \| meat processing products \| self-reliance \| marketing strategies \| îõëàæäåííîå ìÿñî-ñûðüå \| êîíêóðåíòîñïîñîáíîñòü îòðàñëè \| ðåãèîí \| ïðîäóêòû ìÿñîïåðåðàáîòêè \| ñàìîîáåñïå÷åíèå \| ìàðêåòèíãîâûå ñòðàòåãèè

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Extent:	application/pdf
Type of publication:	Article
Notes:	Published
Classification:	M13 - Entrepreneurship ; M31 - Marketing ; L66 - Food; Beverages; Cosmetics; Tobacco ; L98 - Government Policy ; Q1 - Agriculture ; R3 - Real Estate Markets, Spatial Production Analysis, and Firm Location
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10010614230