Marketing strategy formulation for the introduction of Eukula Strato German Wood Finishes in Northern Kerala, India
Year of publication: |
2015
|
---|---|
Authors: | Shekhar, Suraj Kushe |
Published in: |
GITAM journal of management : a quarterly publication of GITAM Institute of Management. - Visakhapatnam, ISSN 0972-740X, ZDB-ID 2813773-5. - Vol. 13.2015, 1, p. 68-77
|
Subject: | Eukula Strato | Finishing | Marketing strategy | Wood | Indien | India | Marketingmanagement | Marketing management | Deutschland | Germany |
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