Marketing-Systeme : Grundlagen des institutionalen Marketing
Paul W. Meyer ... (Hrsg.)
| Year of publication: |
[circa 1993] ; 2., überarb. Aufl.
|
|---|---|
| Other Persons: | Meyer, Paul W. (ed.) |
| Publisher: |
Stuttgart : Kohlhammer |
| Subject: | Marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 266 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturangaben |
| ISBN: | 3-17-012567-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000859688