Marketing technology as a service : proven techniques that create value
Laurie Young and Bev Burgess
| Year of publication: |
2010
|
|---|---|
| Authors: | Young, Laurie ; Burgess, Bev |
| Publisher: |
Chichester : Wiley |
| Subject: | Hochtechnologie | High technology | Marketing | Neue Technologie | Dienstleistung |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | XIII, 322 S. graph. Darst. 26 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz. S. [307] - 309 |
| ISBN: | 0-470-74840-0 ; 978-0-470-74840-4 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003904093