Marketing : the paradigm shift
Year of publication: |
2019
|
---|---|
Authors: | Gbadamosi, Ayantunji |
Published in: |
Contemporary issues in marketing : principles and practice. - Los Angeles : SAGE, ISBN 978-1-5264-7886-3. - 2019, p. 3-31
|
Subject: | Marketing | USA | United States | Theorie | Theory | Marketingtheorie | Marketing theory |
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