Marketing : theoretical perspectives on an applied social science
Year of publication: |
1978
|
---|---|
Other Persons: | Bonoma, Thomas V. (contributor) ; Zaltman, Gerald (contributor) |
Published in: |
American behavioral scientist : ABS. - Thousand Oaks, Calif. : Sage Publ., ISSN 0002-7642, ZDB-ID 206867-9. - Vol. 21.1978, 4, p. 467-624
|
Subject: | Marktforschung |
-
A Market Basket Analysis Based on the Multivariate MNL Model
Boztuğ, Yasemin, (2003)
-
Umfrage zur Analyse der Kunden des Tourismuszentrum Mecklenburgische Ostseeküste GmbH
Gutteck, Thomas, (2004)
-
Marktanalyse von Enterprise Resource Planning-Systemen: Kategorisierung
Kallies, Andrea, (2007)
- More ...
-
The dyadic paradigm with specific application toward industrial marketing
Bonoma, Thomas V., (1978)
-
Organizational buying behavior
Bonoma, Thomas V., (1978)
-
Lessons learned during a career
Zaltman, Gerald, (2011)
- More ...