Marketing through search optimization : how people search and how to be found on the Web
Alex Michael and Ben Salter
| Year of publication: |
2008 ; 2. ed.
|
|---|---|
| Authors: | Michael, Alex ; Salter, Ben |
| Publisher: |
Amsterdam [u.a.] : Elsevier/Butterworth-Heinemann |
| Subject: | Internet marketing | Web search engines | Web Site | Gestaltung | Suchmaschine |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 236 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-7506-8347-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004896699