Extent:
XIX, 544 S
graph. Darst
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Bibliografie enthalten ; Bibliography included ; Lehrbuch ; Textbook
Language: German
Notes:
Literaturverz. S. 520 - 535
ISBN: 3-8041-3583-8
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000340724