Marketing to the poor : creating value
edited by Ramendra Singh and Tahir A. Wani
| Year of publication: |
2022
|
|---|---|
| Other Persons: | Singh, Ramendra (ed.) ; Wani, Tahir A. (ed.) |
| Publisher: |
London : Routledge, Taylor & Francis Group |
| Subject: | Armut | Poverty | Armutsbekämpfung | Poverty reduction | Marketingmanagement | Marketing management | Betriebliche Wertschöpfung | Value creation | Entwicklungsländer | Developing countries |
| Published items: |
7 hits in ECONIS - Online Catalogue of the ZBW
|
Online Resource
| Extent: | 1 online resource |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| ISBN: | 978-1-000-63321-4 ; 1-000-63321-7 ; 978-1-003-31156-0 ; 1-003-31156-3 ; 978-1-000-63421-1 ; 1-000-63421-3 ; 1-032-31829-5 ; 978-1-032-31829-5 ; 1-032-13028-8 ; 978-1-032-13028-6 |
| Other identifiers: | 10.4324/9781003311560 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014023312