Marketing your business : a guide to developing a strategic marketing plan
Ronald A. Nykiel
| Year of publication: |
c2003
|
|---|---|
| Authors: | Nykiel, Ronald A. |
| Publisher: |
New York [u.a.] : Best Business Books [u.a.] |
| Subject: | Marketingmanagement | Marketing management | Theorie | Theory | Marketing | Strategisches Management |
| Description of contents: | Table of Contents [gbv.de] ; Description [loc.gov] |
| Extent: | xvi, 311 p ill 22 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. 305-306) and index |
| ISBN: | 0-7890-1769-5 ; 0-7890-1770-9 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001667406