Marketingentscheidungen
hrsg. von Peter Weinberg ...
| Year of publication: |
1974
|
|---|---|
| Other Persons: | Weinberg, Peter (ed.) ; Behrens, Gerold (contributor) ; Kaas, Klaus Peter (contributor) |
| Publisher: |
Köln : Kiepenheuer & Witsch |
| Subject: | Absatz | Marketing | Entscheidungstheorie |
| Published items: |
14 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | 388 S. graph. Darst. |
|---|---|
| Series: | Neue wissenschaftliche Bibliothek. - Königstein, Ts. : Verlags-Gruppe Athenäum, Hain, Scriptor, Hanstein, ISSN 0548-3018, ZDB-ID 971223-9. - Vol. 66 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | German |
| Notes: | Literaturverz. S. [371] - 386 |
| ISBN: | 3-462-00968-0 ; 3-462-00967-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000091641