Extent: | LVI, 226 S. : graph. Darst. |
---|---|
Series: | Schriftenreihe Schwerpunkt Marketing. - München : FGM-Verl.. - Vol. 32 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | Zugl.: Augsburg, Univ., Diss., 1992 |
ISBN: | 3-921953-32-4 |
Source: |
Persistent link: https://www.econbiz.de/10004130873