Extent:
IX, 162 S.
Series:
Hamburger Schriften zur Marketingforschung. - München ; Mering : Hampp, ISSN 1430-5429. - Vol. 84
Type of publication: Book / Working Paper
Language: German
ISBN: 978-3-86618-699-6 ; 3-86618-699-1
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10009662103