Marketplace scalability and strategic use of platform investment
Jin Li, Gary Pisano, Yejia Xu, Feng Zhu
| Year of publication: |
2023
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|---|---|
| Authors: | Li, Jin ; Pisano, Gary P. ; Xu, Yejia ; Zhu, Feng |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Hanover, Md. : INFORMS, ISSN 1526-5501, ZDB-ID 2023019-9. - Vol. 69.2023, 7, p. 3958-3975
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| Subject: | marketplace | platform investment | platform strategy | scalability | Electronic Commerce | E-commerce | Strategisches Management | Strategic management | Markteintritt | Market entry | Digitale Plattform | Digital platform | Skalenertrag | Returns to scale | Dienstleistung | Services |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/mnsc.2022.4522 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014338316