Marktforschung : Ein einführendes Lehr- und Übungsbuch
von Rainer Olbrich, Dirk Battenfeld, Carl-Christian Buhr
| Year of publication: |
2012 ; 2012
|
|---|---|
| Authors: | Olbrich, Rainer |
| Other Persons: | Battenfeld, Dirk (contributor) ; Buhr, Carl-Christian (contributor) |
| Publisher: |
Berlin, Heidelberg : Springer Berlin Heidelberg |
| Subject: | Economics | Industrial management | Marketing | Marktforschung | Lehrbuch |
| Description of contents: | Description [doi.org] |
| Extent: | Elektronische Ressource(n) im Fernzugriff |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 978-3-642-24345-5 |
| Other identifiers: | 10.1007/978-3-642-24345-5 [DOI] |
| Source: |
Persistent link: https://www.econbiz.de/10009499413