Marktsegmentierung mit dem automatischen Interaktionsdetektor : methodische Fortschritte, Reflexe im Tourismus
Ursula Vavrik
| Year of publication: |
1990
|
|---|---|
| Authors: | Vavrik, Ursula |
| Publisher: |
Wien : Service Fachverl. |
| Subject: | Marketingmanagement | Marketing management | Tourismus | Tourism | Österreich | Austria | Marktsegmentierung | Multivariate Analyse |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | IV, 128 S., [22 Bl.] Ill 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-85428-182-X |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000825820