Matching media with markets
Jack Z. Sissors
| Year of publication: |
1971
|
|---|---|
| Authors: | Sissors, Jack Z. |
| Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 219178-7. - Vol. 11.1971, 5, p. 39-43
|
| Subject: | Werbungsmittel | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002863233