May the force be with you : expanding the scope for marketing research as a force for good in a sustainable world : editorial
Year of publication: |
2021
|
---|---|
Authors: | Mende, Martin ; Scott, Maura L. |
Published in: |
Journal of public policy & marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7207, ZDB-ID 2068581-6. - Vol. 40.2021, 2, p. 116-125
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Subject: | Nachhaltige Entwicklung | Sustainable development | Marktforschung | Market research |
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Sustainable behavior: the need of change in consumer and business attitudes and behavior
Gierszewska, Grażyna, (2019)
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Sustainability marketing research : post, present and future
McDonagh, Pierre, (2014)
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Marketing research on environmental sustainability
Iacobucci, Down, (2020)
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Mende, Martin, (2019)
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Mende, Martin, (2015)
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Scott, Maura L., (2013)
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