McDonaldization revisited : critical essays on consumer culture
ed. by Mark Alfino ...
| Alternative title: | MacDonaldization revisited |
|---|---|
| Year of publication: |
1998
|
| Other Persons: | Alfino, Mark (contributor) |
| Publisher: |
Westport, Conn. [u.a.] : Praeger |
| Subject: | Verbraucherverhalten | Kulturkritik | Aufsatzsammlung | Fast Food | Soziologie |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XXVI, 201 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-275-95819-1 ; 0-275-96104-4 |
| Classification: | Marketing ; Wirtschaftssoziologie, Wirtschaftspsychologie |
| Source: |
Persistent link: https://www.econbiz.de/10004346732