mCRM - Customer Relationship Management im mobilen Internet
von Claas Morlang
| Year of publication: |
2005
|
|---|---|
| Authors: | Morlang, Claas |
| Publisher: |
Marburg : Tectum-Verl. |
| Subject: | Kundenmanagement | Internet | Mobile Computing |
| Extent: | 300 S. Tab., graph. Darst. 21 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Zugl.: Eichstätt, Kath. Univ., Diss., 2004 |
| Notes: | Enth. Literaturverz. Erscheint: März 2005. - Pb. : EUR 29.90, EUR 29.90 (AT), sfr 52.20 |
| ISBN: | 3-8288-8790-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002524770