Measurement and Estimation of Conjoint Utility Functions.
| Year of publication: |
1979
|
|---|---|
| Authors: | Pekelman, Dov ; Sen, Subrata K |
| Published in: |
Journal of Consumer Research. - University of Chicago Press. - Vol. 5.1979, 4, p. 263-71
|
| Publisher: |
University of Chicago Press |