Measuring customers' satisfaction in bancassurance channel : an investigation using gap model
Year of publication: |
2020
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Authors: | Choudhury, Mousumi ; Singh, Ranjit |
Published in: |
Bank parikrama : a journal of banking & finance : quarterly journal of Bangladesh Institute of Bank Management. - Dhaka : Bangladesh Institute of Bank Management, ISSN 1019-7044, ZDB-ID 2065267-7. - Vol. 44/45.2020/2021, 3/4/1/2, p. 43-69
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Subject: | Bancassurance | Bank | Customer Satisfaction | Insurance | Life insurance | Kundenzufriedenheit | Customer satisfaction | Lebensversicherung | Versicherung | Finanzdienstleistung | Financial services | Messung | Measurement |
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