Measuring guest satisfaction and competitive position in the hospitality and tourism industry : an application of stance-shift analysis to travel blog narratives
Year of publication: |
2009
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Authors: | Crotts, John C. ; Mason, Peyton R. ; Davis, Boyd |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 0047-2875, ZDB-ID 864377-5. - Vol. 48.2009/10, 2, p. 139-151
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Subject: | Kundenzufriedenheit | Customer satisfaction | Messung | Measurement | Digitale Plattform | Digital platform | Web 2.0-Technologien | Web 2.0 technologies | Wettbewerbsanalyse | Competitive analysis | Hotellerie | Hotel industry | USA | United States | 2007-2008 |
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