Measuring QSR service quality on behavioral intentions of gen Z customers using QUICKSERV : mediating effect of service value and satisfaction
Pratik Ghosh, Deepika Jhamb, Rahul Dhiman
| Year of publication: |
2023
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| Authors: | Ghosh, Pratik ; Jhamb, Deepika ; Dhiman, Rahul |
| Published in: |
International journal of quality & reliability management. - Bingley : Emerald, ISSN 1758-6682, ZDB-ID 1466792-7. - Vol. 40.2023, 10, p. 2351-2370
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| Subject: | Behavioural intentions | Generation Z | Quick-service restaurants | Satisfaction | Service quality | Service value | Dienstleistungsqualität | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | Taiwan | Beziehungsmarketing | Relationship marketing |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJQRM-06-2022-0183 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014470786