Measuring retail productivity of food & grocery retail outlets using the DEA technique
Year of publication: |
2010
|
---|---|
Authors: | Gupta, Akanksha ; Mittal, Sanjiv |
Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 1279794-7. - Vol. 18.2010, 4, p. 277-289
|
Subject: | Produktivität | Productivity | Performance-Messung | Performance measurement | Lebensmittelhandel | Food trade | Data-Envelopment-Analyse | Data envelopment analysis | Indien | India |
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