Measuring the industrial firm's image
J. Taylor Sims
| Year of publication: |
1979
|
|---|---|
| Authors: | Sims, J. Taylor |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 8.1979, 4, p. 341-347
|
| Subject: | Unternehmung | Meinungspflege | Vereinigte Staaten |
| Type of publication: | Article |
|---|---|
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002815826