Mechanism of retail therapy during stressful life events : the psychological compensation of revenge consumption toward luxury brands
Year of publication: |
2023
|
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Authors: | Kim, Sanghee ; Chang, Hyo Jung |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 75.2023, p. 1-11
|
Subject: | Revenge consumption | Stressful life events | COVID-19 pandemic | Compensatory control theory | Retail therapy | Luxury consumption | Luxusgüter | Luxury goods | Konsumentenverhalten | Consumer behaviour | Coronavirus |
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