Media influence, fashion, and shopping : a gender perspective
Year of publication: |
2016
|
---|---|
Authors: | Shepard, Arlesa ; Pookulangara, Sanjukta ; Kinley, Tammy R. ; Josiam, Bharath M. |
Published in: |
Journal of fashion marketing and management. - Bingley : Emerald Group Publishing Limited, ISSN 1361-2026, ZDB-ID 2144075-X. - Vol. 20.2016, 1, p. 4-18
|
Subject: | Gender | Consumer behaviour | Fashion leaders | Promotional methods | Mode | Fashion | Konsumentenverhalten | Geschlecht | Textilhandel | Textile distribution | Frauen | Women | Geschlechterforschung | Gender studies |
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