Media positioning : comparing organizations' standing in the news
Year of publication: |
2017
|
---|---|
Authors: | Wonneberger, Anke ; Jacobs, Sandra |
Published in: |
Corporate communications : an international journal. - Bingley : Emerald Publishing Limited, ISSN 1356-3289, ZDB-ID 1334346-4. - Vol. 22.2017, 3, p. 354-368
|
Subject: | Corporations | Public organizations | External communication | Media positioning | Media relations | Non-governmental organizations | Kommunikationsmedien | Communication media | Öffentlichkeitsarbeit | Public relations | Mediensektor | Media industries | Nichtregierungsorganisation | Non-governmental organization |
-
CSR Communication in the Media : Media Management on Sustainability at a Global Level
Weder, Franzisca, (2023)
-
Mass media effects on non-governmental organizations
Couttenier, Mathieu, (2016)
-
Media independence and trust in NGOs : the case of postcommunist countries
Lee, Taedong, (2012)
- More ...
-
Jacobs, Sandra, (2023)
-
Consumers' green involvement and the persuasive effects of emotional versus functional ads
Matthes, Jörg, (2014)
-
Jacobs, Sandra Hermina Jacoba, (2020)
- More ...