Mediating role of spirituality and religiosity in relationship between ethnocentrism and purchase intention towards foreign goods
Year of publication: |
2023
|
---|---|
Authors: | Narang, Ritu |
Published in: |
International journal of business and emerging markets : IJBEM. - Olney, Bucks : Inderscience Enterprises, ISSN 1753-6227, ZDB-ID 2453814-0. - Vol. 15.2023, 2, p. 113-134
|
Subject: | spirituality | religiosity | consumer ethnocentrism | Asian consumer | foreign goods | purchase intention | Konsumentenverhalten | Consumer behaviour | Religion | Nationalkultur | National culture | Spiritualität | Spirituality | Weltanschauung |
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