Medien- und Kommunikationsmanagement in der Produktentwicklung
von Thomas Oehninger
| Year of publication: |
2005
|
|---|---|
| Authors: | Oehninger, Thomas |
| Subject: | Kommunikationsstrategie | Unternehmen | Kommunikation | Produktentwicklung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | IX, 224 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
| Language: | German |
| Thesis: | St. Gallen, Univ., Diss. Nr. 3031, 2005 |
| Classification: | Forschung und Entwicklung |
| Source: |
Persistent link: https://www.econbiz.de/10004831925