Mind the gap: An analysis of service provider versus customer perceptions of market orientation and the impact on satisfaction
Year of publication: |
2003
|
---|---|
Authors: | Krepapa, Areti ; Berthon, Pierre ; Webb, Dave ; Pitt, Leyland |
Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 37.2003, 1-2, p. 197-218
|
Saved in:
Saved in favorites
Similar items by person
-
Krepapa, Areti, (2003)
-
An Exploration of The Meaning and Outcomes of a Customer-Defined Market Orientation
Webb, Dave, (2000)
-
An Exploration of The Meaning and Outcomes of a Customer-Defined Market Orientation
Webb, Dave, (2000)
- More ...