(Mis)managing overstock in luxury : Burning inventory and brand trust to the ground
Year of publication: |
2021
|
---|---|
Authors: | Lee Park, Camila ; Fracarolli Nunes, Mauro ; Paiva, Ely Laureano |
Published in: |
Journal of Consumer Behaviour. - Wiley, ISSN 1479-1838, ZDB-ID 2094545-0. - Vol. 20.2021, 6 (27.09.), p. 1664-1674
|
Publisher: |
Wiley |
Saved in:
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