Mitigating NPD and R&D risks via a portfolio effect in country choice
Year of publication: |
2009
|
---|---|
Authors: | Buskirk, Bruce ; Reynolds, Ken ; Schmidt, Stacy M. P. ; Ralph, David L. |
Published in: |
Journal of business & economics research. - Littleton, Colo., ISSN 1542-4448, ZDB-ID 2442104-2. - Vol. 7.2009, 11, p. 1-8
|
Subject: | Multinationales Unternehmen | Transnational corporation | Forschung | Research | Produktentwicklung | New product development | Risikomanagement | Risk management | Länderrisiko | Country risk | USA | United States |
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