Extent:
XIX, 156 S.
Ill., graph. Darst., Kt.
240 mm x 168 mm
Type of publication: Book / Working Paper
Type of publication (narrower categories): Fallstudie ; Case study
Language: German
Notes:
Literatur- und URL-Verz. S. 147 - 156
Erscheint: 30. September 2012
ISBN: 3-8348-1774-0 ; 978-3-8348-1774-7 ; 978-3-8348-2204-8
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10009690027