Model of Retail Price Match Guarantees
| Year of publication: |
1997
|
|---|---|
| Authors: | Sivakumar, K. ; Weigand, Robert E. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 39.1997, 3, p. 241-256
|