Modeling the key factors influencing the adoption of mobile financial services : an interpretive structural modeling approach
Year of publication: |
2022
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Authors: | Gupta, Shelly ; Dhingra, Sanjay |
Published in: |
Journal of financial services marketing. - London : Stewart Publ., ISSN 1479-1846, ZDB-ID 2031792-X. - Vol. 27.2022, 2, p. 96-110
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Subject: | Behavioral intention | Interpretive structural modeling | Mobile financial services | Finanzdienstleistung | Financial services | Electronic Banking | Electronic banking | Mobilkommunikation | Mobile communications | Innovationsakzeptanz | Innovation adoption |
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