Modelling the purchase dynamics of insurance customers using Markov chains
Jean-Francis Bozzetto ... [et al.]
| Year of publication: |
2005
|
|---|---|
| Other Persons: | Bozzetto, Jean-Francis (contributor) |
| Publisher: |
Southampton : Univ. of Southampton, School of Management |
| Subject: | Markov-Kette | Markov chain | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Versicherung | Insurance | Beziehungsmarketing | Relationship marketing |
| Extent: | 41 S. graph. Darst. 21cm |
|---|---|
| Series: | Centre for Operational Research, Management Science and Information Systems working papers : CORMSIS. - Southampton : Univ. of Southampton, ISSN 1356-3548, ZDB-ID 2238690-7. - Vol. 05-02 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003158784