Moderating Effects of Retail Operations and Hard-Sell Sales Techniques on salesperson’s Interpersonal Skills and Customer Repurchase Intention
Year of publication: |
2021
|
---|---|
Authors: | Muzumdar, Prathamesh ; Basyal, Ganga Prasad ; Vyas, Piyush |
Publisher: |
[S.l.] : SSRN |
Subject: | Verkaufspersonal | Salespeople | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Einzelhandel | Retail trade |
Extent: | 1 Online-Ressource (22 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Muzumdar, P., Basyal, G.P., & Vyas, P. (2021). Moderating Effects of Retail Operations and Hard-Sell Sales Techniques on Salesperson’s Interpersonal Skills and Customer Repurchase Intention. Journal of Management Research, Vol 13, No. 1, 21-42 Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments January 1, 2021 erstellt |
Classification: | M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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