Moderation-mediation effect of market demand and organization culture on innovation and performance relationship
Year of publication: |
2017
|
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Authors: | Anning-Dorson, Thomas |
Published in: |
Marketing intelligence & planning. - Bingley : Emerald Group Publishing Limited, ISSN 0263-4503, ZDB-ID 83207-8. - Vol. 35.2017, 2, p. 222-242
|
Subject: | Organizational culture | Service firms | Firm performance | Product innovation | Emerging markets | Market demand | Unternehmenserfolg | Innovation | Unternehmenskultur | Corporate culture | Produktentwicklung | New product development | Schwellenländer | Emerging economies |
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